blog_buildingSan Francisco, CA Sept 10th, 2014. – Design-centric brand, Jimmyjane, has partnered with ABS Holdings for exclusive distribution of their products in the UK region. Jimmyjane has emerged as a leader in the premium pleasure products category following recent mainstream press coverage in the UK. With ABS Holdings' 35 years experience and proven track record in the market they will further broaden the brand’s awareness and availability to support growing consumer demand. Jimmyjane has already seen results from their ongoing relationship with ABS. The new deal will strengthen this partnership by making ABS the exclusive wholesaler for all Jimmyjane products in the UK. ABS will now offer the complete assortment of the Jimmyjane’s product line, from their playful massage oil candles to their award-winning vibrators. With new products on the horizon, Jimmyjane is planning for continual success with ABS as they introduce Jimmyjane to new markets. “ABS Holdings has an emphasis on customer satisfaction and quality products that parallels how we do business at Jimmyjane. We are excited for the future of our partnership and the opportunity to provide wider access to Jimmyjane customers in the UK,” stated Alicia Sinclair, VP of Worldwide Sales and Business Development. Jimmyjane was founded in 2003, with the goal of creating products with a focus on quality, innovation, body safe materials, and an approachable design aesthetic. Since then the brand has made great strides in superseding the stigmas surrounding vibrators and is often credited with bringing the category to mainstream crossover. In January this year Men’s Health UK named Jimmyjane as one of their “24 Biggest Trends in Health for 2014.” This month, Women’s Health UK is featuring Jimmyjane’s latest release, the most sophisticated incarnation of their top selling product, FORM 2 Luxury Edition. The UK press has always taken to the brand. Publications including the Daily Mail, The Sunday Times and GQ UK have all referred to the product line as the “Apple of Sex Toys,” and their products have even been featured on morning segments of iTV. With additional press in the UK set to release this year, ABS and Jimmyjane feel it is an ideal and opportune time for expansion. About Jimmyjane Jimmyjane designs products and experiences to provide pleasure, strengthen connection and create provocative possibility. The company – along with countless health professionals – recognizes that sexual wellbeing is an important part of an overall healthy lifestyle. Since launching in 2004, Jimmyjane has leveraged design, innovation and wit to introduce a new generation of vibrators and other pleasure products, elevating the category into the mainstream spotlight. Jimmyjane is the only brand of its kind to be honored with the world’s top design awards (IDEA Awards from Fast Company and BusinessWeek, GOOD Design Awards, AIGA Awards, Spark Awards) and to appear regularly in leading publications, including Vogue, Elle, Harper’s Bazaar, WWD, Esquire and GQ. WWW.JIMMYJANE.COM View the Jimmyjane range here.